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John Langdon: Ambigrams, Logos, Word Art

  • “Words are like rocks. They can be used to build works of cultural significance but also to damage and destroy. They can be arranged into beautiful mosaics. Some words are crystals, naturally possessing an inherent beauty in their sound, their arrangement of letters, or their meanings. Others are like diamonds. Those are rough in immediate appearance, but can, in the hands of a craftsman, be wrought into works of art that sparkle and cast light in unpredictable directions. My mission is to discover and learn from the crystals and to shape the diamonds accordingly.”
  • “I came and went through the doors of perception so often that they just started leaving them open for me.”
  • “Someday, everyone in the world will have the same kind of pants.” Serge de Nimes, 1953
  • “Ambigrams are the hottest trend in typography since Helvetica.” Wired Magazine 4.20.09

07.13.10

I recently created this ambigram for John Mayer. See it live and in action.

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Thanks, Wikipedia